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Sunday 9 December 2012

CHAPTER 2 (PoRtEr`S 5 FoRcEs MoDeL)







FORCES NO. 1: BARGAINING POWER OF SUPPLIER

FORCES NO.2:THREAT FROM SUBSTITUTE PRODUCT

FORCES NO 3:COMPETITION & RIVALRY 

FORCES NO 4:BARGAINING POSITION OF CUSTOMER

FORCES NO 5:BARRIER TO ENTRY




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